Friday, November 17, 2017

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Advertising in Online Communities and Social Networks
Many online communities (Facebook included) allow you to advertise within their pages. If your product is a good fit with the profile of the online social community then that can work well.

For instance with it’s heavily student based population Facebook is good for rental accommodation adverts.

 
online community

 

Create your own online community or social network
Tecnically it’s never been easier to create forums and blogs on your website to help create the environment where an online community can grow.

web 2 websites

 

Online Focus Groups for free
There are endless online social community websites that can help you determine what you need to do to make your product or service successful. Simply spending sometime reading about the concerns and expectations of these groups will help you come up with the correct online advertising approach or online marketing survey questionnaire.


Don’t masquerade

We don’t recommend masquerading as one of your customers within an online community – life’s complicated enough without pretending to be Bill from Maidenhead. Instead feel free to contribute to the debate but as far as you can avoid the sales pitch. Your bound to come off the worse for that.

Instead if you feel it appropriate declare your interest as a supplier wanting to make your product better. Don’t go dropping your URL everywhere – some websites will ban you and others might start a boycott.



 
Enjoy increased sales and increased profits - embrace multi-channel retail today 01786 430076
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