Friday, November 17, 2017

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Sell on Amazon, ebay, Play & FNAC
Sell and manage your products across multiple marketplaces such as Amazon, ebay, FNAC and Play using the powerful marketplace management features available with Seller Dynamics.

Call us today to find out more on 01786 430076.

 

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Online Marketing definition and geographies
We define online marketing as the activity of researching the market for your product or service using the internet.

Online Marketing can be targeted geographically if desired - you do not have to be marketing or selling internationally to get involved in online marketing. So specific UK city targeted marketing is possible. Whether your market is as close geographically as Glasgow or Edinburgh you can still target extremely accurately.


If your product or service is already selling
If your product is already selling then online marketing activities will help you assess what the customer thinks of the product, the service, your company and what they expect to get from you in the future.

You should consider drafting an online marketing strategy to help you arrive at an online marketing solution that helps your business grow. That's likely to include SEO, PPC, Social Media, Affiliates, Competitions and a whole range of online activities. And it will also want to consider the sales channels to use such as Amazon, ebay, Play and FNAC - multi channel ecommerce.


If you haven’t started developing your product
If you are just beginning to consider your next product or service then get Googling (other verbs are available) – find out what is out there that is the same or similar. Who makes it, how much they make, where they sell it, how they sell it. Is the market getting bigger or smaller. There is no excuse for not knowing other than this one -

“After 3 months Googling for I was knackered and forgot to turnover that last stone.”

That seems like a fair, honest and understandable excuse.

Online market research where you search for online information can be tiresome so you may want to engage a specific online marketing consultancy or product marketing specialist. This can be costly - so get good references.



If your product or service is not selling yet
If your product is already available and you have not carried out any market research (online marketing or otherwise) then oops! The world is awash with products that failed because the inventors assumed that everyone else would see the benefits as quickly as they did when they came up with the idea.

However, all is not lost – yet.  Online research can help you recover the position – with a lot of work and a fair bit of luck.


Build an online community
It’s a good idea to try to build a readership or online community by encouraging visitors to sign up and register. It provides you with a steadiliy increasing email list who have granted you an excuse to call or in this case email with news and information. There are more ways than ever to build that community - Facebook, Pinterest, LinkedIn, YouTube, Instagram etc etc. In fact perhaps too many, and that might make the challenge of building your own community extremely difficult. If that's the case join someone elses and share and contribute positively.


online marketing support

 
identify your online customers
 
 
 
 
Research your customers online
 
 
Marketing Online Scotland
 

 

 
Enjoy increased sales and increased profits - embrace multi-channel retail today 01786 430076
Seller Dynamics - auto reprice and unified stock management for Amazon, ebay, Play and FNAC

This site is operated by DNN developers Objective Associates Limited, expert in DNN development, DNN intranet systems, Microsoft.Net and Adobe Air. Providers of Seller Dynamics. Seller Dynamics is a multi channel ecommerce management solution which offers the following features - Multi Channel Ecommerce, Unified Inventory Management, Dynamic Repricing Software, Competitor Monitoring, Stationary & Postage Production, Delivery & Fulfilment, Dynamic Stock Re-ordering, Goods In Management, Single Dashboard Analytics. Seller Dynamics supports Amazon Repricing, Play Repricing and Fnac Repricing as well as many other features.
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